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WCSD Brand Kit

Washingtonville Central School District

WCSD Brand Kit

Download approved Washingtonville CSD brand assets and choose the appropriate mark, color values, and file format for your project.

Meet the Brand

Explore several of Washingtonville CSD’s approved brandmarks. Complete usage guidance and file downloads are available in the Brand Assets section below.

Washingtonville CSD primary wordmark

Primary Wordmark

Washingtonville CSD gold and blue Signet W

Signet “W”

Official Washingtonville CSD Wizard mascot

Official Wizard

Explore All Approved Brandmarks

Quick Start

Choose the option that best matches your project. For guidance about a specific mark, open the appropriate asset section before downloading a file.

Documents and Slides

Use PNG files for Google Docs, Google Slides, PowerPoint, newsletters, and other everyday documents.

Email, ParentSquare, and Social Media

Use PNG files for email, ParentSquare posts, social media, digital announcements, and other screen-based communications.

Official District Materials

Use the District Seal for official district-wide communications, formal documents, notices, and Board-related materials.

Before You Download

Use only the approved files provided on this page. Do not stretch, distort, recolor, redraw, crop, rotate, outline, or add effects to any logo, wordmark, or mascot artwork.Use the District Seal for official district-wide communications and formal materials. Use the Athletic Wordmark only for athletics, sports teams, athletic apparel, athletic signage, and athletics-related graphics.

Download All Staff-Use Brand Assets

Use the ZIP file below to download approved Washingtonville CSD brand assets for common staff use, including documents, presentations, newsletters, websites, and general digital communications.

Included: SVG, PNG, and JPG files for approved staff-facing digital use.

Not included: EPS, AI, and print-production PDF files. Vendor-ready artwork should be requested through the Communications Office.

Download Staff-Use Brand Assets ZIP

Vendor-ready files such as EPS, AI, and print-production PDFs should be requested through the Communications Office at communications@wcsdk12.org.

Choose a Brandmark

Reference Guide

Brand Usage Reference

Use this section to confirm official color values, typography, logo handling rules, file types, and vendor guidance. For brandmark-specific usage guidance, open the corresponding asset section above before downloading a file.

Official Color Standards

Washingtonville Royal Blue and Washingtonville Gold should be the foundation of district-branded materials. Black and white may be used as supporting colors when needed for contrast, accessibility, or production requirements.

Washingtonville Royal Blue

Pantone: 286 C

HEX: #0032A0

RGB: 0, 50, 160

CMYK: 100, 80, 0, 12

Washingtonville Gold

Pantone: 116 C

HEX: #FFCD00

RGB: 255, 205, 0

CMYK: 0, 10, 98, 0

Black

HEX: #000000

RGB: 0, 0, 0

CMYK: 0, 0, 0, 100

White

HEX: #FFFFFF

RGB: 255, 255, 255

CMYK: 0, 0, 0, 0

Color Values by Use

Digital Use

Use for: Websites, screens, presentations, social media, Google Docs, Google Slides, and PowerPoint.

Use: Royal Blue #0032A0 / RGB 0, 50, 160 and Gold #FFCD00 / RGB 255, 205, 0.

Print and Vendor Use

Use for: Professional print, signs, banners, apparel, embroidery, and vendor production.

Use: Royal Blue Pantone 286 C / CMYK 100, 80, 0, 12 and Gold Pantone 116 C / CMYK 0, 10, 98, 0.

Approved Fonts

Moul

Aa Bb Cc

Display font for large headlines, banners, and high-impact moments.

Avenir

Aa Bb Cc

Primary design font for print, web, and other materials where custom fonts are supported.

Gill Sans

Aa Bb Cc

Web-safe or desktop fallback font when Avenir is unavailable.

Keep Brandmarks Clear and Legible

  • Use only approved files from this Brand Kit.
  • Keep clear space around each brandmark. Do not crowd brandmarks with text, photos, borders, or other graphics.
  • Do not stretch, compress, rotate, skew, recolor, outline, add effects, or modify brandmarks.
  • Do not place brandmarks on backgrounds that reduce contrast or make them difficult to read.
  • When using white SVG or PNG files, place them on a dark background to confirm they are visible.
  • When using the Signet “W,” make sure the artwork has strong contrast with the background.

Choose the Correct File Type

SVG

Best for: Websites, and other scalable digital graphics this is the first choice for any digital use where the system accepts it.

Avoid for: Google Docs, Microsoft Word, PowerPoint, and other office programs that don't render SVG reliably and professional print or vendor production

PNG

Best for: Google Docs, Google Slides, PowerPoint, newsletters, and general digital materials that need a transparent background. 

Avoid for: Professional print production when PDF, AI, or EPS is available.

JPG

Best for: Systems that require a flat image with a white background.

Avoid for: Transparent logos, colored backgrounds, and professional vendor production.

PDF, EPS, or AI

Best for: Professional print vendors, signs, banners, apparel, embroidery, promotional items, and designer/vendor production.

Vendor Files

Vendor-ready files such as EPS, AI, and print-production PDFs should be requested through the Communications Office. This helps ensure vendors receive the correct artwork, color instructions, and proofing requirements.

Brand Guides and Help

This page is intended to serve as the primary resource for proper Washingtonville CSD brand usage. For questions not addressed here, contact the Communications Office.

Email: communications@wcsdk12.org